Targeted Display Advertising

imagine Displaying smart ads - ones that target viewers based on behavior and relevancy

Imagine Media can employ a variety of sophisticated targeting methods to improve the efficacy of your online display advertising. Here are some of the advanced targeting methods we use:

Behavioral Targeting

Displays ads to people who have shown recent online behaviors relevant to your business.

Endemic Targeting

Displays ads to people who are on category-specific sites relevant to our business or industry.

Contextual Targeting

Displays ads to people on sites featuring content related to your business. Such as advertising on a news website but only on articles that discuss a topic related to your business or products.

Visitor Remarketing

Displays ads to people who have previously visited your website to recapture their interest. Can target users based on the pages they showed interest in during their site visit.

Keyword Search Targeting

Displays ads on search engine results according to relevant keyword searches. This is commonly called pay-per-click advertising.

Search Retargeting

Displays ads to those that searched your keywords and visited your site, but did not purchase.

Geo-Targeting

Displays ads to people within designated geographic locations. This can be done in conjunction with any search engine advertising.

Predictive Targeting

Displays ads to people who have made past online purchases of similar products or services.

About Imagine Media

Imagine Media offers creative solutions for any project. Our clients can tap into expert resources in the diverse areas of Online Marketing, eBusiness, Web Development, Interactive Media, Digital and Print Design, and Search Engine Optimization to propel their business to meet their imagination.

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